Frida Giannini Biography

Name : Frida Giannini 

Date of Birth : 1972

Birth Place : Rome, Italy

Occupation :  Fashion designer 

Frida Giannini was born in 1972, in Rome, Italy. The only child of her architect father and her history professor mother, she credits her parents for instilling her hardworking habits that later became a driving force in her career. After completing her education at the Fashion Academy in her home city, Giannini did an apprenticeship through a ready-to-wear fashion house and worked for the legendary designer Karl Lagerfeld for six years.

In 1997, Frida Giannini joined Fendi as a designer for ready-to-wear clothing, but she was soon asked to create leather goods. As part of the Fendi team, Giannini's ideas were tied to the success of the label's popular Baguette handbag.

In September 2002, she joined Gucci as Handbag Design Director. Two years later, she was appointed to the unprecedented role of Creative Director of Accessories in charge of bags, shoes, luggage, small leathergoods, silks, fine jewellery, gifts, watches and eyewear. She took on the position with her trademark confidence and conviction, and has brought a powerful point-of-view to the house's accessories. 

In March 2005, she was named Creative Director of Gucci Women's ready-to-wear, in addition to her responsibilities for all accessories. In January 2006, she also became in charge of men's wear, thus becoming the sole Creative Director of the label.

Giannini continues to design from heritage. For example, the 2010 Winter Men's line was noted for influences from Gucci's equestrian history. However, Giannini says, "I don't think it is a nostalgic collection, but heritage is good for me — going back to the archives, but looking forward to the future."